Author: Carlos Guzman

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8 Steps to Leveraging PR for SEO

04 January in SEO Evolution

In the past year, Google made over 500 improvements to their organic search algorithm. Most were minor tweaks, but in 2011 there were three significant changes that either positively or negatively impacted how your web presence gets found. The algorithm changes were: 1. Panda Updates (cracking...

Online Revealed Canada 2012

12 December in Events

The New Search How has Search changed, and more importantly, how does it affect your SEO? A review of Google Instant, Google Local, Google Plus and the dreaded A-word (algorithm), and the SEO tips and tools you will need to keep you from pulling your hair...

SES London 2012

21 November in Events

Why Content Strategy is Crucial for Social Search Content strategy seems to be the new buzzword of the moment, but just like social media, it's nothing new. Without content, social media would fall flat. It's what makes social media rich and infinitely shareable. A content strategy is...

Canadian Home Builders Association – Dinner Event

17 November in Events

Topic: Web Presence Optimization: A look at being successful at search marketing in 2012 and beyond When: Thursday, February 16, 2012, 7:00pm Where: Barrie Country Club, 635 St. Vincent St. N., Barrie, Ontario Speaker: Chris Adams, CoFounder & CTO, gShift Labs The Canadian Home Builders' Association Simcoe County is committed...

48hrs in the Valley

11 November in Events

gShift Labs is proud and excited to be one of the companies selected by C100 for 48hrs in the Valley. When: December 6 & 7, 2011 Where: San Francisco, California 48hrs in the Valley is the C100 flagship mentorship program put on in conjunction with the Canadian Consulate of...


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